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How Taylor Lucyk Secured a $1.5M Listing with Lead Gen Ads and AI Lead Nurture
Taylor Lucyk, a top-tier broker in Northern New Jersey’s luxury real estate market, consistently innovates to stay ahead. Following a successful $1.5M listing from a strategic $4K ad spend, he adopted AI Lead Nurture to further enhance his client engagement and lead management.
The Challenge
Taylor wanted to generate high-quality seller leads in a low inventory market. He needed an effective strategy to not only attract leads but also efficiently manage and nurture them to capitalize on every opportunity.
The Solution
With Luxury Presence, they zeroed in on a few crucial areas:
Targeted Google Ads Campaign: Initiated a Google Ads campaign focusing on homeowners in Taylor’s market area. The ads targeted specific keywords like “what’s my home worth?” to attract potential sellers interested in valuing their properties.
High-Converting Landing Page: Directed ad traffic to a specially designed Home Valuation landing page. This page offered a free home valuation service, effectively capturing the interest of homeowners considering selling their properties.
Lead Capture and Database Management: Once a homeowner filled out the valuation form, their information was captured and added to Taylor’s database. This process ensured a structured and organized way to track and manage incoming leads.
Post-Listing Success with AI Lead Nurture Integration: After his initial success, Taylor implemented AI Lead Nurture to enhance lead engagement. This integration automated interactions, efficiently qualified leads, and ensured prioritization and consistent follow-up, thereby improving overall lead management efficiency.
The Results
4.8/5 based on 2,500+ reviews
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Luxury Presence did a flawless job creating (and maintaining!) carlinwright.com. I get emails every week from agents around the country begging to know more about the site – apparently everyone has Luxury Presence envy!
Carlin Wright
Compass - New York, NY
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Keller Williams Realty – Charleston, SC.
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Coldwell Banker – Beverly Hills, CA
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Los Angeles, CA
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RE/MAX – Toronto, Canada
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Sotheby’s International Realty - Washington, D.C.