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According to the 2024 State of Real Estate Marketing Report, over 50% of agents ranked their website as the most or second-most important marketing …
When a prospective client asks an AI tool, “Who’s the top real estate agent in {your city}?”, what response does it give? That answer …
Few challenges are disrupting real estate transactions more unpredictably than the recent surge in insurance premiums. From first-time buyers to seasoned investors, clients across …
As real estate professionals face shrinking margins, shifting commission structures, and an uncertain economic outlook, one factor is quietly separating thriving businesses from struggling …
Before he was a star real estate agent in Beverly Hills, Ben Belack was pouring wine for the elite, pursuing acting roles, and escaping …
As social media content saturation increases and consumer expectations grow, real estate professionals must adopt new technologies that elevate their voice, sharpen their message, …
Tricia Lee, the Brooklyn-based real estate powerhouse, known for her dazzling presence on Netflix’s “Owning Manhattan,” is more than a camera-ready broker. She is …
Excelling in the era of AI-first search: SEO insights from Kyle Whigham at Luxury Presence The world of digital marketing is entering a new …
In the “Hamptons of the South,” few stories start with Google Sheets and end with a $2 billion operation. But that’s exactly the path …
In the real estate industry, where adaptability is the difference between being a market leader and becoming obsolete, one tool is quietly revolutionizing the …