Frequently Asked
Questions

• How is this different from Lofty’s mobile app?

  Lofty’s base app carries Lofty’s branding, not yours. If you want a white-labeled version, that’s an upsell with pricing that isn’t published on their site. With Luxury Presence, your branding is the default. Your logo, your colors, your name on the App Store. No upsell required for the branded experience.
  

• What about BoldTrail or kvCORE’s mobile tools?

  BoldTrail’s mobile app is built for agent productivity, not for your clients. It’s not a client-facing branded experience, and there’s no white-label mobile option. Mobile reviews on platforms like Capterra have been consistently poor. Luxury Presence built the app for your clients first, because that’s who needs to love it.
  

• Can’t I just use HomeStack for a branded app?

  HomeStack builds standalone apps, and they have good luxury clients like Nest Seekers and The Agency. But HomeStack doesn’t include a CRM, a website platform, or marketing tools. You’d still need to buy and connect those separately. With Luxury Presence, the app is part of a connected platform. Your client data, your website, your marketing, and your app all live in one place.

• How much does it cost?

  The branded mobile app is included with Scale ($995/mo) and Signature ($2,495/mo) plans. If you’re on Launch or Brand, you can add it for $500/mo. All plans have a one-time setup fee. Talk to your LP rep about which option makes sense for your business.

• Is the app available on Android?

  Yes. The Luxury Presence app is available on both iOS and Android, so your clients can collaborate with you regardless of what phone they use.
  

• How does the app work for teams?

  Each team gets a single branded app under your team’s name. Leads are captured and routed through your CRM based on the rules you’ve already set up. Your team’s branding stays consistent across every client interaction, whether they’re working with you or one of your agents. Scale and Signature plans include team-level analytics so you can see app engagement across your entire roster.
  

• How do my clients find and download the app?

  Your app is listed on the App Store under your name and branding. You can share the download link directly with clients, add it to your website, include it in email signatures, or feature it in your post-close communication. LP provides an 8-week onboarding sequence to help get your clients actively using it.
  

• What happens to my client’s data in the app?

  Everything syncs to your Luxury Presence CRM. Saved searches, favorites, browsing activity, and contact information all flow into one system. You own the relationship data. It doesn’t live in a third-party silo you can’t access.
  

• Do I need to be tech-savvy to manage the app?

  No. The LP team builds your app, launches it, and handles ongoing updates. There’s no separate dashboard to learn. The 8-week onboarding gets your clients using the app without you needing to play tech support.

• How does this help me win repeat and referral business?

  When your app stays on a client’s phone after closing, their saved searches and listing alerts keep running. They check home values. They browse for fun. And when someone in their life needs an agent, your name is right there. You’re not sending a “just checking in” email from the void. You’re the app on their home screen.