Kate Evans

aspiring agent reading up on how to become a part-time real estate agent

All 50 states allow real estate agents to work part time, but the role still requires full licensing and strong availability in order to …

illustration of search engine research for santa monica real estate to promote real estate SEO

Search engine optimization for real estate is evolving as AI changes how buyers and sellers search for information, how we optimize websites for visibility …

Brokerages are investing more than ever in tools, platforms, and promises. Top producers are asking a simpler question: Does this actually make my business …

Two people sitting in front of computers in an open office, working on virtual staging projects for real estate agents

Uncover the profound advantages of virtual staging in real estate marketing. Enhance your listings and captivate buyers with ease.

Real estate agent figuring out expenses at a desk with a calculator, tablet and cup of coffee in front of him

New real estate agents face both upfront costs and recurring monthly expenses as they build their business. Understanding these expenses early helps you plan …

chart showing total engaged leads on the Denise Ramey real estate team's website over time

One of the most powerful lead generation tools in a real estate agent’s arsenal is the lead magnet. This article explores the strategic use …

A man sits in front of a laptop, querying his database for real estate agents

As a real estate agent, you have many different marketing tools at your disposal. One of the most powerful is your database — but …

Hand holding smartphone with many ChatGPT icons on the screen, demonstrating the interest in ChatGPT real estate strategies

While there’s no replacement for content produced by a human with deep expertise and up-to-date knowledge, there are still some smart ways you can …

Real estate agent using a whiteboard and post-it notes to workshop her unique value proposition

Your unique value proposition (UVP) is the cornerstone of your personal brand, setting you apart from other agents and conveying to potential clients why …

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