Marketing & Branding

From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.

Two people sitting in front of computers in an open office, working on virtual staging projects for real estate agents

Uncover the profound advantages of virtual staging in real estate marketing. Enhance your listings and captivate buyers with ease.

Read more
image of notebook and pen for an agent to take notes on how to get real estate listings

In the dynamic real estate industry, securing listings is a critical element of long-term success for agents and brokerages. Beyond a mere transaction side, …

Read more
photographer wearing a black shirt using camera and tripod to demonstrate how to take real estate photos

The best professional-looking real estate photos capture the unique features of your property listing—and the imagination of potential buyers. If you’re wondering how to take …

Read more
A black-and-white image of a tunnel used as a metaphor for a real estate marketing funnel.

Unlock the secrets to converting leads with a strategic marketing funnel. Learn expert tips and techniques for maximizing your online presence.

Read more
Image of real estate agent thinking about effective real estate marketing ideas

Between chasing down leads, nurturing client relationships, and the million other things on your calendar, it’s hard to prioritize coming up with novel real …

Read more
exterior shot of luxury house or real estate listing

Because the key to consistently generating new listings is building and sustaining a full and effective real estate sales funnel, you must constantly attract …

Read more
Businesswoman smiling in white suit in an office, representing one of the five types of real estate agents

There are significant differences between the different types of real estate agents, including licensing, education levels, experience, fiduciary responsibilities, and expertise. Below, we break …

Read more
Three images on a lilac background representing three of the most popular real estate niches

While it might sound limiting to focus on a specific real estate niche, specializing in one defined area allows you to sharpen your focus, …

Read more
Office half in black and half in white with a laptop in the middle demonstrating the knowledge gap about GCI real estate equations

Gross commission income is a valuable metric in measuring success in real estate. However, as the industry changes and agents adapt to shifts in …

Read more

Book a Demo

Call us at (310) 955-1077

By providing Luxury Presence with your contact information, you acknowledge and agree to our Privacy Policy and consent to receiving marketing communications, including through automated calls, texts and emails.