branding

Two business people sit on a park bench with one holding a tablet explaining the differences between real estate brokers vs agents to answer the question What is a real estate broker?

What is a real estate broker, and what's their role in the industry? How does this compare with agents? Discover the crucial differences between …

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A mockup of a Luxury Presence poster in a train station used for rebranding purposes.

Developing a unique brand identity is vital to building a solid online presence for your real estate business. A well-defined brand distinguishes you from …

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Example of real estate branding on a business card

A strong brand can set you apart from the competition, keep you top of mind, and help you grow your business. But how does …

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An overview of a brand book sample guide.

To stand out in real estate, you need a strong, consistent, and unique brand that expresses who you are to the world. That’s why …

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Joana Koiller, VP of Design at Luxury Presence

As Luxury Presence’s VP of Design, Joana Koiller oversees our Product, Brand, and Marketing Designers, as well as our Creative Studio. Before joining the …

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Older male real estate agent sitting at desk looking at the computer screen and auditing his current branding to attract more business.

In today’s market, the competition for listings is increasingly intense. When your competitors are making guest appearances on TV shows, scoring features in high-end …

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A male real estate professional in a black suit walking with briefcase and stands out at a road crossing.

What is real estate branding? Real estate branding is the manifestation of your brand identity: how your brand looks and sounds. Building a brand …

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Three female real estate agents standing in the office, collaborates on how to build their marketing plan.

The real estate game has changed more in the last decade than at any time in history. If you’re vying to be a top …

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A realtor sitting on couch, analyzing the most profitable real estate niches and why they work.

As a real estate agent, the key to success isn’t working harder—it’s working smarter. And one of the smartest decisions you can make is …

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