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Branding
Defining your real estate business’s value proposition, style, and tone — and making sure your target audience knows and trusts it
When top Los Angeles agent Shelton Wilder joined Chris Linsell of Luxury Presence for a live conversation on “What Richard Branson Taught Me About …
At the Better Homes and Gardens Real Estate Better Retreat 2025 in Nashville, Kyle Scott dedicated his keynote to the art of storytelling and …
Learn how to showcase your expertise and stay top-of-mind in your network using a well-tailored newsletter.
Stephen Shapiro, co-founder of West Side Estate Agency, has spent over four decades shaping Los Angeles’ luxury real estate market, which he describes in …
At this year’s Coldwell Banker’s Global Luxury Experience Conference in Vail, Kyle Scott, senior vice president of partnerships, brand, and community at Luxury Presence, …
Meet the agents and teams who are turning smart branding and digital tools into local authority, consistent leads, and lasting client relationships. These aren’t …
In a recent Luxury Presence webinar, hosted by Chris Linsell, director of content, a team of experts walked through real-world examples of agent marketing …
In real estate, clients don’t just want a knowledgeable agent; they want someone they recognize, trust, and remember. That truth came through powerfully in …
Tricia Lee is widely recognized as the “honorary mayor of Brooklyn.” Her career has been defined by a deep connection to the borough, a …