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Branding
Defining your real estate business’s value proposition, style, and tone — and making sure your target audience knows and trusts it
Your brand colors are more than just aesthetic choices; they have the power to influence emotions, convey professionalism, and communicate the essence of your …
Looking to set your real estate brokerage apart in the coming year? We’ve gathered the latest insights and actionable advice, focusing on brand differentiation, …
Navigating the complex world of real estate can be daunting, especially when it comes to understanding the roles of the professionals involved. Perhaps the …
SERHANT., the powerhouse brokerage founded by renowned New York agent and reality TV star Ryan Serhant, has seen rapid success by embracing marketing, media, …
One of the most effective components of a successful content marketing strategy is maintaining a real estate blog. A section of your website filled …
In this episode of the Presence Podcast, host and Luxury Presence CEO Malte Kramer sits down with Sharran Srivatsaa — a leading voice in …
Staying top of mind with past and potential clients is crucial. Real estate marketing postcards are a powerful tool in this effort, especially when …
Today’s hyper-competitive industry landscape presents a range of challenges for real estate agents. Many companies claim to have the solutions, but none offer the …
Building a strong personal brand is essential in today’s hyper-competitive real estate industry, but the key to true brand effectiveness lies in understanding your …