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Marketing
The tools and practices that ensure your real estate brand gets in front of your target audience
A strong brand goes beyond just a logo or a tagline; it communicates trust, expertise, and value. However, establishing and maintaining brand consistency across …
Building trust through social proof is a key tool in your marketing toolbox. There is a variety of ways you can show off your …
If you’re not paying attention to your competitors, you’re leaving opportunity on the table. A competitive brand analysis helps you uncover opportunities, differentiate your …
In this episode of the Presence Podcast, host Aaron Grushow sits down with Nile Lundgren — top-producing agent, media personality, and star of Netflix’s …
Property descriptions can make all the difference in making — or breaking — a future sale. By following these guidelines and taking the time …
Discover how forging client relationships, maintaining discretion, and delivering seamless transactions can set you apart in luxury real estate. In this final episode of …
In an industry built on trust, reputation, and relationships, your brand personality isn’t just a nice-to-have. It’s what makes you approachable and ultimately, memorable …
Whether you’re a new or seasoned real estate agent, you already know that you are your brand. It’s not your brokerage or your team …
This comprehensive 5-day guide will take you through each step of defining, building, and optimizing your positioning so you can stand out in the …