How Dawn McKenna Tripled her Team and Launched 5 Markets

THE CHALLENGE

Enhance the brand and expand operations into new major markets while still retaining an excellent client experience.

image of a beautifully designed living room

image of blue themed living room with a tv hanging over the fireplace

Image of blue chair sitting in front of piano in living room

The Solution

The Dawn McKenna Group and Luxury Presence collaborated to build a fully-integrated platform that increases the brand presence and supports and streamlines team operations for optimal efficiency.

Private search portal for clients
Lead tracking and reporting
Multi-MLS property syncing
Listing feeds for increased distribution
Individual agent sites and sub-domains

Image of real estate agent, Dawn Mckenna, standing in a kitchen and talking on iPhone

THE RESULTS

Scaled team from 7 to 15 agents

Now in 5 major markets in Illinois and Florida

Cut the team’s lead-to-client time by 30%

Grew annual sales from $250 million to over $600 million in 2 years

“It’s a one-stop-shop for web design, but not a one-size-fits-all approach. After all, not all agents want the same tools or work the same!”
Dawn McKenna

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Trusted by over 20 of the top 100 WSJ agents in the US

Luxury Presence did a flawless job creating (and maintaining!) carlinwright.com. I get emails every week from agents around the country begging to know more about the site – apparently everyone has Luxury Presence envy!

Carlin Wright

Compass - New York, NY

Our experience with Luxury Presence was fantastic. Definitely has the high-end feel that we were looking for.

Josh McConnell

Keller Williams Realty – Charleston, SC.

Luxury Presence was the #1 reason for my record-breaking year. My clients are always telling me that they found me from my website. It’s very important that you’re out there and can be seen. They know real estate, and they know what our audience wants.
I couldn’t ask for more.

Jade Mills

Coldwell Banker – Beverly Hills, CA

My experience with Luxury Presence has exceeded all expectations. The company offers impeccable service and support, and has helped me every step of the way. They are always one step ahead. I’d highly recommend any of my colleagues or professionals to connect with Luxury Presence.

Arlene Rutenberg

Los Angeles, CA

Hiring Luxury Presence has been one of the best decisions we’ve ever made. They implement our changes very quickly, and they’ve doubled our monthly users through SEO to over 10,000…

Barry Cohen Homes

RE/MAX – Toronto, Canada

Everyone we have worked with has bent over backward to ensure that our experience, as well as the outcome of our website, were unparalleled.

Christie-Anne Weiss

Sotheby’s International Realty - Washington, D.C.

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