Vague Is Invisible: The New Rules of Marketing in the AI Era
August 27, 2026
10:30am et
Find out who in your database is worth a call right now
Posting more and saying the same thing to everyone stopped working. Sunny Hahn, Head of Industry Relations at Luxury Presence, breaks down what replaced it: being known for something specific, and treating every contact like an audience of one.
Your host:
Sunny Hahn
Head of Industry Relations at Luxury Presence
Sunny will help you:
1
Pick a lane specific enough that AI recommends you, not the other 10,000 agents who sound the same.
2
Turn the stories already in your business into content that gets found.
3
Give 500 contacts the personal outreach you used to save for your top 50.
Why you should attend
Our playbook is built from what we see across 20,000 real estate businesses, 100 million site visitors, and 15 billion data points a year. Sunny will show you how the old, mass marketing strategies are dead. In its place is specific positioning and personal outreach at scale. She’ll give you the steps you can start on this same week.
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