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A real estate agent on a house listing tour with prospective buyers.

Building trust through social proof is a key tool in your marketing toolbox. There is a variety of ways you can show off your …

A real estate agent managing his database to keep them engaged.

Your database, or the list of all those you have worked with in the past, is one of the most important assets in your …

A real estate agent is in front of her phone, planning her social media strategy.

Social media is one of the best marketing tools for the modern real estate professional. However, using social media incorrectly is also one of …

A real estate agent taking notes while in front of her laptop.

If you’ve been making marketing decisions the wrong way, don’t worry. You can still turn it around and create marketing strategies that will help …

Two real estate agents working together to complete a real estate referral

Are you frustrated because you feel your marketing efforts haven’t led to a measurable increase in your business? Do you feel like giving up …

An agent website screenshot, designed and created by Luxury Presence.

To ensure that your website is making a good first impression and building trust with your ideal client, it needs to have certain elements …

A realtor thinks about her social media presence online while looking away from her laptop.

If you are not using social media as a realtor, you are missing out on connecting with your target market, establishing yourself as an …

Realtors are working on a strategy for how they can diversify their lead generation system.

How do you find new clients to work with in your real estate agency? If you’re attempting to find leads strictly through referrals or …

A realtor happily shakes the hand of a successful buyer with joy because he's improved his online lead conversion rate

Effective follow-up is one of the keys to success for those in the luxury real estate market. Unfortunately, most agents don’t have a system …

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