Being a real estate agent is tough without the added pressure of keeping up with the latest technology. With so many new apps and services being released daily, it’s no wonder why 45% of real estate agents find keeping up with technology the most challenging part of their job. Technology is supposed to help you work smarter, not harder, so we’ve compiled a list of the top 25 real estate apps for agents, brokers, and teams to seamlessly manage all the moving parts involved.
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Best real estate CRMs
The number of available apps can feel overwhelming. Here are some solid options:
Propertybase
To stay on top of your marketing campaigns, you must juggle drip campaigns, mobile apps, call logging, dialer, pipelines, text messaging, and more. Propertybase assists with every aspect real estate agents, brokerages, and teams may need.
This all-in-one platform combines a Salesforce-based CRM with MLS integration and IDX lead-generating websites to make managing your business as simple as possible. You can also add a transaction management platform to the mix for a seamless experience.
IXACT Contact
Most real estate agents look for affordability and social media features. IXACT Contact listens to the agents’ needs and wants and provides necessary social media marketing and contact management features. This platform includes numerous beneficial features at an affordable price.
Best real estate apps for marketing and communication
The real estate industry relies heavily on marketing. You can leverage these apps to boost your marketing and communication efforts:
Freshchat
Customers need answers quickly, and Freshchat lets you do so. When you integrate Freshchat with your website, you can send instant replies to your leads or respond to them directly, like you would a text message, via the chat feature.
Buffer
We’ve said it before, and we’ll repeat it, to do well with social media marketing, you must be consistent with your social media posts and engage your audience with relevant content. As mentioned in a previous article about creating an effective social media strategy, Buffer is a great tool to help you plan your content and schedule posts to keep you consistent.
LabCoat Agents
LabCoat Agents is the first marketing platform designed especially for real estate agents. It helps you quickly create social media posts with attractive graphics. It is a one-stop shop for creating and editing hundreds of marketing flyers for your real estate marketing assets. Create flyers, business cards, door hangers, and more.
Canva
If you don’t want to break the bank for expensive design software like Adobe Photoshop, CorelDRAW, Adobe Illustrator, InDesign, and Figma, Canva is an excellent alternative. The free version will take you far for basic design needs, as thousands of free templates, graphics, and images are at your disposal. The Pro version is also relatively inexpensive if you need access to more complex graphics or capabilities.
Primer
Primer is a valuable tool because it uses Augmented Reality (AR) to show a preview of how a room could look with new wallpaper, tile, or paint. It is a wonderful option to show off a house’s potential during an open house or real estate showing.
Animoto
Videography has become an essential component of a successful real estate marketing strategy. Animoto is a free, all-in-one video maker for easy editing and creation. Shoot a video with transitions, images, music, and titles. You can also share the video on your social media.
Magicplan
Magicplan provides immediate floor plans by scanning any room in a minute. This efficiency allows you to answer questions about a property quickly for potential buyers. You can scan the floor plan and upload it to get cost estimates (e.g., the cost of new flooring), 3D tours, and more.
Best real estate apps for lead generation
Luxury Presence Networks
This exclusive agent referral network app allows you to connect with top-producing real estate agents to grow your network and get more quality referrals. With over 7,000 agents from powerful brokerages like Compass, Corcoran, Sotheby’s, and Coldwell Banker, the app opens the door to getting leads from markets beyond your own.
Once you create your profile on the app, you’ll get automatically matched with other like-minded luxury agents and grow your global referral network. You’ll also be able to search map areas for top agents in key markets in which you’re looking to get referrals. In addition, the app will give you access to more inventory by connecting to agents looking for referral partners. And finally, you’ll have the opportunity to increase exposure for your existing listings across the other 7,000+ luxury agents using the app.
Zillow Premier Agent
If you have a listing on Zillow, this app is a must-have. Zillow Premier Agent aids real estate agents with task management, lead assignment, lead sorting, and other tasks. Its robust CRM imports leads and sets up tasks, texts, reminders, and emails.
Best real estate apps for open houses
Curb Hero
Curb Hero has become the go-to platform for real estate agents who regularly run open houses. The application is 100% free, offers a QR code sign-in feature, and is highly customizable. It offers custom branding for the biggest brokerages, email or text follow-up, single property websites lead verification and more.
Spacio
If you want a better open house sign-in application, try Spacio. It features team-wide reporting, permission access to leads, auto-populated listings, agent management, and more.
Open Home Pro
Like Spacio and Curb Hero, Open Home Pro can help send out automated follow-up emails to your guests during an open house event. It also features one-touch sharing on social networks.
Best real estate apps for productivity
CamScanner
CamScanner allows you to scan documents on the go to stay efficient and productive. It also allows you to send scanned documents to clients, and you can synchronize the content among different devices so everyone has access to pertinent information.
Clozio
Clozio improves the productivity of real estate agents and their teams. It gives real estate agents a lightweight, easy-to-use, and intuitive checklist. The application helps you stay organized and keep your clients on the same page. The starter app is free if you want to try it.
RPR (Real Property Resource)
RPR has helped several realtors access data on properties for showings, research, competitive market analysis, and so much more. It allows you to keep yourself and your clients informed on the go. With RPR, you can instantly access information on a neighborhood.
Dotloop
You’ll most likely deal with transactions as a real estate agent and need thorough calculations to avoid errors. Dotloop aids in tracking the intricate details of transactions. You can leverage the free version first to see what you think.
Dropbox
Dropbox is a simple application to help you store your files and information and access them on the go. It keeps all your data in one place, so you don’t struggle to remember where you put specific information.
Best general-purpose real estate apps
Bubble Level
Bubble Level will be your best friend when showing listings. Whether you are trying to align picture frames or fix the door, so it stops getting stuck, the Bubble Level App was made to assist. Instead of guessing or searching the toolbox, you can simply pull out your phone.
Smith
Are you showing a fixer-upper with a ton of potential? This app provides quick viewing access to estimates for various fixer-upper job opportunities in your city. You can also use this app to help buyers find a good contractor for their house.
BrokerAssist
Broker Assist is a one-stop shop for referrals and real estate gigs. Whether you want to run keys to a listing, list a referral, or open up a listing for a contractor, this app quickly connects you to the right person or opportunity.
Best safety apps for real estate agents
FOREWARN
Forewarn is an easy-to-use application for quickly investigating a new lead for a showing. It is beneficial for last-minute showings when you feel a thorough screening is not possible beforehand. Just type in the individual’s phone number and Forewarn will pull up their background, verify their vehicle and property ownership status, identify their financial risk, and bring up their complete residential history.
AgentSafeWalk
AgentSafeWalk uses live video to connect real estate agents with a “Safety partner” during showings, so they do not ever have to show a listing alone. The application also includes a mass broadcast feature to enable brokers to quickly and easily inform the agents in an emergency or potentially dangerous situation.
Conclusion
Real estate technology constantly evolves and will only become more prominent in your everyday business. Make technology work hard for you by using the above tools to keep you organized, streamline your marketing, simplify your real estate transactions, and close more deals.
