How This Former NFL Player Rose to the Top of LA’s Luxury Real Estate Market

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Kofi Nartey, founder of GLOBL RED and author of Sellebrity is one of the most recognizable names in real estate. He’s a former NFL athlete, successful actor, and now one of the top luxury agents in the country.

In this episode, Kofi shares how to break into the luxury market, how to build clientele in the sports and entertainment industries, his best mindsets and habits, and how agents can master PR, podcasts, and public speaking.

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About the author

Katherine Evans

Kate Evans is a content marketing strategist at Luxury Presence, the leading growth platform for high-performing real estate professionals. She develops data-driven editorial content and supports SEO strategy and brand voice frameworks that help agents attract qualified leads and establish market authority. Her published work covers topics including CRM strategy, social media marketing, and digital growth, supporting thousands of agents in scaling their businesses through modern marketing.

See all posts by Katherine Evans

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