Luxury Presence offers four service plans in 2026, each designed for a different stage of a real estate agent’s or team’s business growth. The platform serves more than 87,000 real estate agents across more than 17,000 real estate businesses, and over 30% of the Wall Street Journal’s RealTrends Top 100 agents run their digital marketing on it (Luxury Presence, 2026). This guide breaks down what each plan includes, who it fits best, how the add-on packages work, and what kind of results agents are seeing on the platform so you can match the right service level to your business.
Find It Fast
Key takeaways
- Luxury Presence’s four service plans, Launch+, Brand+, Leads Pro, and All In, map to distinct business stages, from building an online presence to running a full marketing operation.
- Every plan includes a professionally designed website, integrated home search, lead capture tools, and support. Higher tiers add content production, paid advertising management, and dedicated strategy support.
- Add-on packages for social media, lead nurture, additional ad spend, and branded mobile apps let agents expand any plan without jumping to a higher tier.
- Agents on the platform closed more than $450 billion in transaction volume in 2026, and client websites saw a 198% increase in unique visitors (Built In Austin, 2026).
- Presence CRM, a relationship management system built for real estate workflows, is available as part of the platform and designed to nurture leads from first contact to closing.
What Luxury Presence provides in 2026
Luxury Presence is not a website builder with a few marketing features bolted on. It is an integrated platform that covers the full arc of a real estate agent’s digital business, from the first Google search a prospect runs to the moment a deal closes. Here is what the platform includes across its service plans:
- Professionally designed, high-performance custom websites built on a powerful CMS
- Presence Marketing, an always-on marketing system that delivers social media content, SEO and AI search visibility, blog content, paid advertising, and lead follow-up at professional quality and speed, with nothing published until the agent approves it
- Built-in lead capture tools, including home search, landing pages, home valuation forms, and Google One Tap integration
- Listing marketing tools such as listing presentations, CMA builders, and property sites
- Branding tools for agents, teams, and brokerages
- Branded mobile apps and around-the-clock support
The results back up the feature set. According to Luxury Presence’s 2026 platform data, agents generated nearly 400,000 qualified leads in the first half of 2026 through home search, home valuation, and Google One Tap tools. Clients on the platform closed more than $450 billion in transaction volume across more than 400,000 listings (Pulse2, 2026). Client websites saw 74% more monthly visitors per site, and agents using the platform grew sales volume nearly 2x faster than their market peers.
Case study: Shannon Gillette
Shannon Gillette, a Phoenix-area agent, switched to Luxury Presence and saw her website traffic grow 2.6x in nine months. During that period, her site captured 1,093 leads, her lead reply rate reached 91% through the platform’s automated follow-up sequences, and she closed a $4.3 million transaction sourced directly from the website. (Source: Luxury Presence Case Study: Shannon Gillette, 2026) Those numbers illustrate what happens when a website, content system, and lead nurture workflow all run on the same platform. The plan you choose determines how much of that system you activate from day one.
Luxury Presence service plans compared
Before walking through each plan in detail, here is a side-by-side view of what is included at every tier. Use this table to compare features quickly, then read the full breakdowns below for context on who each plan fits best.
| Feature | Launch+ | Brand+ | Leads Pro | All In |
| Professionally designed website | Yes | Yes | Yes | Yes |
| Home search | Yes | Yes | Yes | Yes |
| Lead capture forms | Yes | Yes | Yes | Yes |
| Home valuation tools | Yes | Yes | Yes | Yes |
| Neighborhood data pages | Yes | Yes | Yes | Yes |
| Property sites | Up to 5 | Up to 10 | Up to 20 | Up to 50 |
| Digital CMA builder | No | Yes | Yes | Yes |
| SEO and AI search visibility | No | Yes (on-page and LLM optimization, citations, reputation monitoring) | Yes | Yes, plus dedicated human SEO specialist |
| Google Business Profile setup and monthly posts | No | Yes | Yes | Yes |
| Blog content production | No | 2 posts per month | 4 posts per month | 6 posts per month |
| Paid advertising management | No | No | Yes (ad budget management and campaign execution) | Yes, plus retargeting ads and monthly competitor analysis |
| Lead nurture (SMS sequences and qualification) | No | No | Yes | Yes |
| Custom local guides and agent bio | No | No | No | Yes |
| Branded mobile app | No | No | No | Yes |
| Dedicated client success manager | No | No | Yes | Yes, plus dedicated human strategy specialist |
| In-app analytics and proof-of-work dashboard | No | No | Yes | Yes |
| Support level | Email and chat | Phone, email, chat, and dedicated onboarding | Phone, email, chat, and dedicated onboarding | Phone, email, chat, and dedicated onboarding |
Plans built for every stage of your growth
Luxury Presence offers four service levels. Each one builds on the tier below it, so you never lose features as you move up. The right choice depends on where your business is right now and what you need the platform to do for you in the next 12 months.
Launch+
Best for: Solo agents building their first serious online presence and looking to capture inbound leads from local searches. Launch+ is the foundational plan. It gives you a professionally designed website, the tools to capture leads, and the infrastructure to show up in local search results. It includes:
- A professionally designed website built on a powerful CMS
- Home search and up to five property sites
- Lead capture forms and accessibility features
- Home valuation and neighborhood data tools
- Around-the-clock email and chat-based customer support
Launch+ is the right starting point for agents who need a credible digital presence that works harder than a template site. If your primary goal is to stop losing prospects to competitors with better websites, this plan solves that problem on day one.
Brand+
Best for: Agents and small teams who are ready to invest in content, SEO, and local visibility to grow their brand in a specific market or niche. Brand+ builds on everything in Launch+ and adds the content and search marketing layer that drives organic traffic over time. It includes:
- Five additional property sites (10 total)
- Digital CMA builder
- On-page and LLM search visibility work, including SEO migration support, business citations, and reputation monitoring
- Google Business Profile setup, monthly optimization, and monthly posts
- Two SEO-focused blog posts per month, produced through the platform’s Content Marketing system
- Phone support and dedicated onboarding
This plan is designed for agents actively growing their niche and focused on building credibility and content for their target audience. If you are competing in a market where organic search rankings determine who gets the listing appointment, Brand+ gives you the content engine to show up consistently.
Leads Pro
Best for: Agents and teams who want to run paid advertising, automate lead follow-up, and track marketing performance from a single dashboard. Leads Pro is where the platform shifts from brand building to active lead generation. It includes everything in Brand+, plus:
- Four blog posts per month
- Ad budget management and campaign execution through the platform’s Paid Advertising system
- Twenty property sites
- SMS lead nurture sequences and qualification tools through the platform’s Lead Nurture Marketing system
- A dedicated client success manager
- In-app analytics and a proof-of-work dashboard that gives you clear visibility into deliverables and campaign updates
“Luxury Presence does offer services where we’ve taken what we’ve learned, the data we know, put our best ads out, and they’re really designed to fill your pipeline quickly and efficiently.” — Marian Gandara, Real Estate Agent
That pipeline-first approach is what separates Leads Pro from the lower tiers. You are not just building a brand. You are running campaigns, qualifying inbound leads automatically, and measuring what is working. For teams that need to show a return on their marketing spend each month, this is the plan that makes the math visible.
All In
Best for: Top-producing agents and large teams who want a full marketing operation managed through one platform, with dedicated human specialists and the widest feature set. All In is the most expansive service level on the platform. It includes everything from Leads Pro and adds:
- Six blog posts per month
- Expanded paid advertising management, including retargeting ads and monthly competitor analysis
- Custom local guides and a professionally written agent bio
- Dedicated human specialists across SEO and client strategy
- A branded mobile app for iOS and Android
- Fifty property sites
All In is built for agents and teams whose businesses depend on maintaining a strong, visible brand across every digital channel. The addition of human specialists means you are not just getting a platform. You are getting a team that knows your market and adjusts your strategy as conditions change.
Add-on packages for deeper impact
Every plan can be extended with add-on packages that address specific needs without requiring a full tier upgrade. Here is what is available:
- Lead Nurture Marketing: Automates lead response, qualification, and routing through CRM integration. Agents review and approve messaging before it goes live.
- Custom website design: Hands-on support from a design team for custom web architecture, development, and visual direction.
- Agent and team subdomain branding: Creates agent subdomains and cohesive team branding under a single domain.
- Additional ad budget: Supports expanded PPC and retargeting campaigns with detailed performance reporting and custom landing pages.
- Social Media Marketing: Provides content creation, monthly planning, and platform management with up to 24 posts per month.
- Branded mobile app: A branded mobile app built for your brand and available on both iOS and Android.
Add-ons are useful when one part of your marketing needs more firepower but the rest of your plan already fits. For example, an agent on Brand+ who wants to run paid ads can add the additional ad budget package instead of upgrading to Leads Pro. That flexibility means you pay for what you need, when you need it.
Presence CRM: relationship management for real estate
Beyond the four service plans, Luxury Presence offers Presence CRM, a relationship management system built specifically for real estate workflows. Where most CRMs require agents to manually log contacts and set reminders, Presence CRM draws on nearly 15 billion data points across the platform to surface opportunities that already exist in an agent’s network. Presence CRM is designed around three functions:
- Automated relationship nurturing: The system identifies leads who may be ready to buy or sell and prompts the agent with suggested outreach. Nothing sends without the agent’s approval.
- Personalized client communication: Agents can review and send messages drafted by the system, keeping a personal touch even when managing hundreds of relationships.
- Lead-to-close tracking: The entire client journey, from first website visit to closing, is tracked in one place, giving agents a clear view of their pipeline.
Presence CRM integrates with the marketing tools in every service plan, so leads captured through home search, home valuation, or paid advertising flow directly into the CRM without manual data entry. It is not a replacement for team operations CRMs. It is a system that helps individual agents maintain relationships at scale and know exactly what to do next with every contact in their database.
Why choosing the right Luxury Presence plan matters in 2026
Platform performance in 2026
The data behind the platform gives context to why plan selection matters. According to Luxury Presence’s 2026 platform data, client websites saw a 198% increase in unique visitors year over year. The platform now supports more than 87,000 agents across more than 17,000 businesses, and over 30% of the Wall Street Journal’s RealTrends Top 100 agents run their digital presence on it.
Client outcomes
According to Luxury Presence’s 2026 platform data, clients averaged nearly 25 transactions in 2026, more than double the industry benchmark of approximately 10 transactions per agent (NAR Member Profile, 2025). Agents on the platform also increased sold listings by 6% and grew sales volume nearly 2x faster than agents not on the platform.
“My company Luxury Presence has built a technology and team that allows us to offer our clients competitive SEO packages at a fraction of that price.” — Malte Kramer, Founder and CEO, Luxury Presence
That pricing philosophy is worth noting when you are comparing plans. The difference between tiers is not about getting a “better” version of the same thing. Each plan unlocks a different set of marketing capabilities. Launch+ gives you the foundation. Brand+ adds organic visibility. Leads Pro adds paid acquisition and automated follow-up. All In adds human specialists and the widest coverage. The right plan is the one that matches the marketing activities your business actually needs right now, with room to grow into the next tier when the time comes.
FAQs
Introducing Presence® CRM
Activate your network’s full potential.