Social Media

Best practices for posting, advertising, and engaging with your target audience on a variety of social networks

A smartphone with a press release for a real estate website on the screen

What is social proof and how can you use it to grow your real estate business?

A mobile phone showing a wallpaper with the LinkedIn logo.

While it may not always be top of mind when talking about social media, LinkedIn can serve as an especially useful tool in plugging …

hashtag made out of neon to represent real estate hashtags for social media

Which hashtags make the biggest impact, and how do you know if they work? In this article, we’ll list top real estate hashtags, offer …

Laptop showing one of the top real estate instagram accounts on its screen

From accounts with magazine-worthy photographs to gorgeously written content, discover the best (and most luxurious) real estate Instagram accounts.

A real estate agent holds up her phone taking a selfie and demonstrating how to build a brand on instagram and linkedin

Your social platforms should be working overtime — attracting qualified leads, showcasing your expertise, and building the trust that converts followers into clients. This …

A hand outstretched on a pink background catching stars as a symbol of how to ask clients for reviews

In real estate, trust is everything. And while your expertise and market knowledge set you apart, it’s your client reviews that often seal the …

A real estate agent looks at images on her phone in front of her laptop, in an effort at maintaining brand consistency across platforms

The internet is crowded with information, making it hard for real estate professionals to stand out. In fact, the typical homebuyer visits nine different …

A real estate agent walks between two house hunters, using storytelling in marketing to help the buyers see how they fit into the narrative of the property

Facts and figures are important, but what truly resonates with people is a good story. Storytelling in marketing has become an essential tool for …

Woman holding up smartphone taking a listing photo of a small condo building for her real estate social media marketing campaign

Social media marketing is an indispensable tool for real estate agents to connect with clients, showcase properties, and build a strong online presence. Whether …

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