Marketing & Branding
From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.
This comprehensive 5-day guide will take you through each step of defining, building, and optimizing your positioning so you can stand out in the …
From the first search to the final signature, your clients are on a journey. The more deeply you understand that journey, the better you …
If you’re not paying attention to your competitors, you’re leaving opportunity on the table. A competitive brand analysis helps you uncover opportunities, differentiate your …
In this episode of the Presence Podcast, host Aaron Grushow sits down with Nile Lundgren — top-producing agent, media personality, and star of Netflix’s …
Property descriptions can make all the difference in making — or breaking — a future sale. By following these guidelines and taking the time …
Discover how forging client relationships, maintaining discretion, and delivering seamless transactions can set you apart in luxury real estate. In this final episode of …
For agents, teams, and brokerages alike, having a consistent, high-end brand presence across all channels is crucial to staying top of mind with clients …
Learn how focusing on client needs, building strategic partnerships, and immersing yourself in global luxury markets can fuel international real estate success. In this …
From first impressions to post-sale follow-ups, every interaction is an opportunity to deliver unforgettable service. When done right, these moments build trust, spark referrals, …
Imagine casting a wide net into the ocean, hoping to catch a specific type of fish. You might get lucky, but more often than …