MoxiWorks Review 2026: AI-Powered Real Estate Marketing Platform

20 min read

Most platform comparisons end at the feature list. That's the wrong place to stop. MoxiWorks unveiled RISE on November 13, 2025, starting with an Early Access rollout the company called the first phase of a full launch scheduled for January 2026. RISE is a real step forward in relationship intelligence for real estate. AI-powered and done-for-you describe two different products, though, and that difference decides whether a platform fits the way you actually work.

MoxiWorks positions RISE as a native-AI real estate marketing platform built around relationship intelligence and CRM, with campaigns, presentations, advertising, and websites connected to it. It's also built for brokerage-level deployment, which shapes who can buy it. When a brokerage provides RISE, agents get contact prioritization, campaign automation, and presentation tools. Solo agents and team leaders who want to purchase on their own have no path to it, because MoxiWorks sells RISE at the brokerage level.

For agents who want that breadth plus done-for-you execution and the ability to buy directly, the Presence Platform is worth understanding. Luxury Presence has managed 30,000+ sites for 87,000+ agents over more than 10 years and reports a 96% client satisfaction score as of August 2026. This review covers where MoxiWorks RISE performs well, where the work lands back on you, and how the two platforms compare in 2026.

Key takeaways

  • MoxiWorks RISE is sold at the brokerage level. Individual agents can't buy it directly, per the MoxiWorks RISE page as of August 2026, which limits access for solo practitioners and team leaders who pick their own tools.
  • Top 5 Contacts is signal-ranked, with AI writing the copy. MoxiWorks' April 2026 release notes state that the ranking comes from contact profile, engagement, activity, and relationship signals, and that AI drafts the explanation and the suggested message. In practice, that's a daily prompt with the reasoning and the outreach already written for you.
  • RISE reaches well past CRM, so the real comparison is service model. By 2026 it connects marketing automation, advertising, websites, and presentations. The distinction that holds up is that most of it is software you operate yourself.
  • Neither platform publishes a standard price. MoxiWorks routes RISE prospects to a demo request. Luxury Presence uses quote-based subscription pricing with a one-time setup fee starting at $2,500.
  • The integration list keeps growing. Recent additions include a Cloze integration in August 2026 and two-way Canva sync in May 2026, with transaction-management integrations on the roadmap as of August 2026.

Methodology: we built this comparison from each company's published product pages, release notes, and support documentation, plus independent user reviews on sites like G2, rather than hands-on testing of RISE. Where a company doesn't publish a number, we say so instead of estimating. Spotted something outdated? Let us know.

What MoxiWorks is: an overview of real estate software companies

MoxiWorks competes in a crowded category. The company reports 400,000+ agents worldwide use its products, a company-reported figure covering the full suite rather than a RISE user count. Sorting out what MoxiWorks offers starts with separating the established products from the newer AI platform.

The MoxiWorks product ecosystem:

  • MoxiWorks RISE. The native-AI marketing platform unveiled in November 2025, spanning relationship intelligence, campaigns, presentations, advertising, and websites, deployed at the brokerage level.
  • MoxiWebsites. A website builder for agent and brokerage sites, with IDX, lead capture, and SEO tooling.
  • MoxiPresent. A presentation and CMA tool for client-facing materials.
  • MoxiEngage. The classic CRM product. MoxiWorks is migrating Engage customers to RISE.

RISE is MoxiWorks' bet on AI-first architecture. Instead of adding AI features to software that already existed, MoxiWorks says it built RISE with AI at the center. That choice shapes everything from contact prioritization to message drafting.

MoxiWorks has AI, and it has marketing tools. The useful question is whether a self-operated, brokerage-provisioned platform matches how you run your business, or whether you'd rather have an all-in-one platform where websites, content, advertising, and client relationships are handled for you in one system you buy directly.

MoxiWorks' real estate CRM: features and pricing compared

The center of RISE is contact intelligence. The platform surfaces which contacts deserve attention today, which takes some weight off the daily decision of who to call.

Core CRM features in RISE:

  • Top 5 Contacts. A daily list of five priority contacts, ranked from engagement signals and profile data, with AI writing the explanation and the suggested outreach.
  • Auto-generated messages. AI-drafted outreach personalized to each contact's situation.
  • CMA and presentation tools. Live MLS data feeds client-facing materials.
  • Buyer tours. Google Maps routing, buyer favorites, and notes inside one tour.
  • Pipeline visibility. RISE tracks contact history, workflow stages, and transaction details. Transaction-management integrations were on the roadmap as of August 2026.

Top 5 Contacts deserves a closer look. Rather than opening the full database, RISE surfaces five contacts a day with context attached to each one. MoxiWorks documents signals such as a price reduction on a matching listing, a change in property preferences, or a home-ownership anniversary. The list refreshes every 24 hours and can be refreshed manually once an hour. The system does the analysis. You do the conversations.

What RISE costs

MoxiWorks doesn't publish standard RISE pricing on its public product pages. The RISE page and the demo page both point to a demo booking as of August 2026.

The brokerage-only model shapes who can act on any of this. Solo agents can't sign up on their own. Teams operating outside a brokerage agreement sit in the same position. RISE arrives through your brokerage.

AI CRM takes a different route for agents who want to choose their own system. It finds hidden deals inside your network by organizing every contact across email, phone, and social, then reads behavioral, property-record, and life-event signals to flag who is moving toward a transaction before they raise their hand. Agents and teams buy it directly. For a wider view of the category, including MoxiEngage, see our guide to the best real estate CRM software, or the rundown of platforms with built-in CRM and IDX.

AI-powered real estate marketing platform: MoxiWorks' approach

MoxiWorks calls RISE native AI, meaning the intelligence sits in the architecture rather than in a feature added later. That matters, because add-on AI often lives outside the daily workflow, while native AI can inform each interaction.

How RISE applies AI:

  • Contact prioritization. RISE reads profile, engagement, activity, property, and relationship signals to decide who surfaces today.
  • Message generation. AI drafts the explanation and the suggested outreach for each recommended contact.
  • Opportunity identification. The system surfaces openings agents wouldn't have known to look for, as MoxiWorks describes it.
  • Database reactivation. RISE is built to find conversion potential in neglected contacts.

Relationship intelligence sits at the center, and by 2026 it connects to marketing automation. MoxiWorks documents automated email campaigns, workflows triggered by listing activity or email opens or stage changes, pre-built and custom nurture sequences, and date-based campaigns, with more workflow enhancements arriving in 2026 releases.

RISE also includes social integrations, branded content tools, SEO-capable websites, and digital advertising through Promote. By December 2025, Promote users could run campaigns across Google and Meta. The May 2026 release pulled Promote deeper into RISE, and June 2026 added Listing Boost, which lets users set a target radius, duration, and ad budget for Facebook listing campaigns that launch automatically. MoxiWorks documents all of these as tools inside RISE that agents and brokerages operate.

Your own situation decides the answer here. If you know your database is full of opportunity and you have the bandwidth to build and run campaigns, RISE hands you real tooling. If nobody on your team has time to operate that tooling week after week, the gap sits in execution.

Platforms that pair relationship intelligence with managed execution work differently. AI Lead Nurture replies to every new lead in under 60 seconds by SMS, qualifies through conversation, and brings you in once that lead is ready to talk. It runs on Presence® AI, the intelligence layer behind every product on the Presence Platform, with a dedicated team of specialists tuning the models and setting the quality bar. Clients approve more than 99% of what Presence® AI prepares, per Luxury Presence figures as of August 2026. For a broader look at the category, see how AI works in real estate today and which AI marketing tools agents actually keep using.

Real estate agent websites: MoxiWorks design and functionality

MoxiWebsites gives agents and brokerages a web presence, with MLS integration, agent profiles, and the property search buyers expect.

MoxiWebsites capabilities:

The accurate framing is a template and page-builder product with real customization inside it. On design service, MoxiWorks support states that it does not provide custom design assistance for custom code, as of August 2026. Building the site is self-serve. MoxiWorks hosts it. Our category rundowns of page builders and lead capture and IDX home search providers put that model in context.

Your website is the first listing presentation you'll ever give. Every referral, every prospect, every curious seller who searches your name sees it before they see you. Real Estate Websites are crafted by a team of professional designers around your brand and your market, and Luxury Presence handles the strategy, the design, and the migration. Once the site is live, the platform keeps refining it behind the scenes to rank on Google and AI search. Our breakdown of strong real estate website design shows what that looks like in practice.

Positioning decides the call. Agents competing in luxury markets, where brand perception is part of the pitch, get more from bespoke design. Agents who want a working site quickly and enjoy a page builder do fine with templates. If you're weighing the whole category, our guide to the best real estate website builder covers the trade-offs.

Lead generation for realtors: how MoxiWorks attracts clients

RISE emphasizes activating and nurturing the relationships you already have, and that's where its AI proposition lives. It carries pipeline tools beyond that, too.

What RISE does for pipeline:

  • Database mining. Surfaces opportunity inside existing contacts.
  • Signal detection. Flags when a contact shows buying or selling intent.
  • Relationship nurturing. Keeps past clients and sphere warm.
  • Lead capture. MoxiWebsites leads flow straight into RISE.
  • Paid advertising. Promote runs listing, open-house, and other digital campaigns, including automated Facebook Listing Boost.

What stays on your plate:

  • Advertising runs self-serve and automated through Promote and Listing Boost, operated by the agent or the brokerage.
  • Social is integrated through ready-to-send posts, Facebook and Instagram connections, Canva-connected content, and social advertising, all operated in-house. Our roundup of social media management tools shows where that sits in the market.
  • SEO arrives as tooling, with Yoast and SEO-optimized site architecture documented.
  • Homeowner equity carries a documented limit, covered in the comparison below.

That's a more useful picture than any blanket claim about marketing, because it tells you exactly which hours stay on your calendar.

Paid Ads Management works the other way around. Buyer Lead Gen Ads run always-on Google campaigns that capture high-intent home searchers. Listing Ads promote individual properties on Facebook and Instagram, drafted from MLS data, and auto-pause when a listing goes off market. Seller Lead Gen Ads target homeowners and drive them to your Listing Alerts & Homeowner Reports portal. Keywords, bidding, and ongoing optimization are handled for you, with no management fees, so every dollar of budget goes to ad spend. For the wider category view, see our roundup of real estate lead generation platforms.

Free real estate CRM options and MoxiWorks alternatives

Agents hunting for a free CRM won't find RISE in that category. It requires brokerage-level purchase, and MoxiWorks publishes no public price for it.

The free-CRM search usually signals a budget question rather than a true preference. Most agents want an affordable system, and the honest version of the question is what the money buys.

That got harder to answer in 2026, because the major platforms converged on quote-based pricing. MoxiWorks routes RISE prospects to a demo. Luxury Presence publishes four plans, Launch, Brand, Scale, and All In, along with what's included at each tier, and quotes the subscription. Setup for the Presence Platform runs from $2,500 to $3,500 depending on plan, on top of the monthly subscription. That's a real cost, and it belongs in your math before you commit.

Quote-based pricing is normal at this tier. Custom-built and managed platforms, MoxiWorks and Luxury Presence among them, price by quote because deployment scope, market, and service level change from one client to the next. Templated software can publish a flat rate because the product doesn't change from one agent to the next.

What that means in practice is that sticker-price shopping isn't available for either platform. The comparison you can make is inclusions and who does the work. A CRM that stores contacts leaves the outreach, the website, the content, and the ads on your calendar. A platform that includes those and executes them changes what you're buying. Our roundup of real estate marketing automation platforms shows how the tiers differ.

MoxiWorks for commercial real estate software needs

RISE is positioned around residential brokerage and agent workflows, including CMAs, buyer tours, listings, sellers, and agent spheres. MoxiWorks doesn't publicly position it as a commercial real estate platform.

The data model does stretch a little. July 2026 RISE enhancements added contact types including Investor, Tenant, Landlord, and Property Manager, which gives agents working investment and rental relationships somewhere to file them.

The broader point applies to any platform decision. A tool built around residential listing and buyer workflows fits a residential practice closely and a commercial practice loosely, whatever the AI does underneath.

MoxiWorks vs. Luxury Presence: a 2026 platform comparison

Set side by side, these are two capable platforms with different delivery models.

CapabilityMoxiWorks RISELuxury Presence
Relationship intelligence and CRMYesYes, AI CRM
Contact prioritizationYes, signal-ranked with AI-written explanations and messagesYes, AI-powered lead scoring and life event intelligence
Automated nurture and email campaignsYesYes, plus AI Lead Nurture via SMS on Scale and All In, add-on on Brand
CMAs and presentationsYes, live MLS dataYes, CMAs & Client Presentations on every plan
Website offeringTemplate and Page Builder model with IDX, lead capture, SEO toolsReal Estate Websites, custom designed by professional designers
Custom design assistanceNot provided by MoxiWorks support for custom codeIncluded, with a personal design consultation
Social mediaIntegrations, ready-to-send content, Canva, social ads, operated in-houseSocial Media Management (Beta), done for you
SEOWebsite SEO functionality including YoastManaged SEO & GEO
Digital advertisingSelf-serve and automated via Promote and Listing BoostPaid Ads Management, ad management up to $10,000/month on All In, budget not included
Homeowner equityProperty Review with estimated equity, manually created, not mortgage-awareListing Alerts & Homeowner Reports on every plan
Individual agent purchaseNo, brokerage-level purchaseYes, solo agents, teams, and brokerages
Live supportMonday to Friday, 6 a.m. to 5 p.m. PT, request form any time24/7 chat and email on every plan
Published public priceNot publishedNot published. Four plans, custom quote, setup from $2,500

Pricing and features as of August 2026 and may have changed since publication.

Two rows need context. On equity, the June 2026 release notes describe RISE Property Review calculating potential equity from a selected comparable-property price range minus the contact's last recorded sale price. MoxiWorks states that this does not account for an outstanding mortgage balance, is not a formal valuation, and uses manually selected comps. On seller nurture, RISE does support automated sequences and behavior-triggered campaigns, and June 2026 added a Client Discovery Survey that alerts the agent when someone shows interest in a valuation or a listing appointment.

For comparison, Listing Alerts & Homeowner Reports runs as a branded portal on your Luxury Presence website with real-time home valuations, equity tracking, instant listing alerts, and monthly market emails, and it comes with every plan.

Purchase model

MoxiWorks RISE requires brokerage-level purchase. That works well when a brokerage wants one toolset across every agent, and it narrows the choice for agents who prefer selecting their own technology.

Luxury Presence sells directly to solo agents, growing teams, and brokerages, so your technology decisions stay yours as brokerage relationships change. Luxury Presence also integrates with MoxiWorks CRM, which means agents whose brokerages provide MoxiWorks can add Real Estate Websites and managed marketing from Luxury Presence while keeping the tools already in place.

Who each platform suits

  • MoxiWorks RISE. Your brokerage provides it, you're comfortable operating campaign, ad, and website tools yourself, and one toolset across the brokerage matters more than individual choice.
  • Luxury Presence. You want the execution handled, you want a site designed around your brand, you need managed SEO & GEO, social, and advertising, or you want to buy directly.

More head-to-head breakdowns live in our platform comparisons library.

MoxiWorks customer support and onboarding experience

MoxiWorks publishes both its support hours and its onboarding structure. Its support documentation, last updated November 24, 2025, lists customer service Monday through Friday, 6:00 a.m. to 5:00 p.m. Pacific, with live chat during those hours and a support request form available any time.

One wrinkle is worth knowing. Those hours sit in the MoxiWorks Knowledge Center, which the company now labels as covering classic MoxiWorks products, and MoxiWorks maintains a separate RISE help center alongside it. The published hours describe MoxiWorks' documented support model rather than a RISE-specific service commitment.

MoxiWorks' onboarding FAQ names an Onboarding Project Manager during implementation and a Customer Success Manager once onboarding is complete. So the model is documented rather than opaque, with business hours and named contacts attached to the brokerage relationship.

RISE's broader rollout started in late 2025 and continued into 2026, so long-term, RISE-specific customer feedback is thinner than it is for long-established CRMs. That's a timing fact rather than a knock.

For comparison, Luxury Presence plans include 24/7 support by chat and email at every tier, phone support from Brand up, and 1:1 success and support on Scale and All In. Training and onboarding come with every plan, along with a personal design consultation.

Individual reviewers on G2 describe how that lands day to day. In December 2025, real estate agent Elena P. described customer support as responsive and willing to assist. In November 2025, Jess S., a REALTOR®, said the customer success manager shared helpful tips and described the website and its features as easy to edit. Both come from a positive-review sample rather than a poll of every account, so read them as two people's experiences.

The practical difference shows up at 9 p.m. after showings. One model answers the next business morning through a ticket form. The other answers in chat.

Why Luxury Presence delivers more for real estate professionals

Looking at what RISE actually ships in 2026, the case for Luxury Presence rests on who does the work, who controls the tools, and how the brand shows up.

One platform, one team accountable for it. Both products span several categories now, so this stopped being a box-checking contest. It comes down to who answers when the website, the CRM, the campaigns, and the ads all have to work together. Luxury Presence runs all of it on one platform and owns the execution, and every plan includes CMAs & Client Presentations, a Branded Mobile App, and Collaborative Search.

Done-for-you services buy back hours top producers don't have. SEO & GEO, Social Media Management (Beta), and Paid Ads Management are managed functions. Hyperlocal content, weekly social campaigns, and ad optimization get created, published, and refined for you, and nothing publishes without your approval. A strong toolkit and a login are a different purchase.

Premium design arrives as a service. RISE gives you a capable page builder, and MoxiWorks support states that it does not provide custom design assistance for custom code. Luxury Presence builds the site around your brand, which matters for anyone whose brand is part of the listing pitch.

Direct purchase keeps your stack yours. Solo agents, teams, and brokerages buy Luxury Presence plans directly, so a change in brokerage doesn't reset your technology.

The numbers, read carefully. Luxury Presence reports that clients grow six times faster than peer agents in the same market and close 2.9 times more transaction volume per agent than peers, alongside a 96% client satisfaction score and 100 million annual visitors across the platform, as of August 2026. More than 30% of the WSJ Top 100 agents run their business on the Presence Platform. One caveat belongs next to those numbers. Top producers are more likely to seek out premium tools in the first place, so customer selection plays a part in results like these.

What customers say on G2. Luxury Presence holds a 4.6 out of 5 rating on G2 from 49 reviews, as of August 2026. In January 2026, Ashton S., a director of marketing at a small business, wrote that SEO, website updates, and lead generation used to sit in separate places and now run in one system, leaving the team more time for clients. In November 2025, marketing director Victoria S. credited back-end access with making MLS sync fixes possible in-house rather than through a third party. In October 2025, real estate broker Taylor B. said SEO onboarding finally made search strategy make sense to him. Those three come from a positive-review sample, not a survey of every customer, and one person's result isn't a promise of yours. More of them sit on our Luxury Presence reviews page.

MoxiWorks RISE has genuine AI and genuine marketing tools. The decision in front of you is whether to run that marketing yourself on brokerage-provided software, or have it run for you on a platform you buy directly.

Book a demo to see how the Presence Platform compares with your current setup.

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