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Understanding Real Estate Website User Interface (UI/UX)
According to the National Association of Realtors' 2025 Profile of Home Buyers and Sellers, 70% of buyers now use a mobile device at some point during their home search, and nearly all of them go online before they ever call an agent.
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7 Best Real Estate Website Builders for Agents, Teams & Brokerages in 2026
"A beautiful website used to be a differentiator. Now it's an existing expectation of the modern consumer you have to meet," says Eric Dates, Luxury Presence's director of growth marketing, in our breakdown of what actually sets agents apart today.
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The 2026 Guide to Website Analytics for Real Estate Agents
Website analytics for real estate agents is the practice of measuring how visitors find, browse, and act on your real estate website.
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Product Update: Homeowner Dashboard & Home Value Alerts
What’s New The Homeowner Dashboard is a branded property portal that lives on your website. It gives homeowners real-time home valuations, equity tracking, comparable sales, and neighborhood activity. Every month, they receive an email with updated figures that drives them back to your site.
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The Best IDX Plugin for Real Estate Websites in 2026
The best IDX plugin for a real estate website in 2026 does far more than pull listings from the Multiple Listing Service (MLS).
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How to Measure Success of a New Real Estate Website Launch in 2026
Over 50% of real estate agents rank their website as the most or second-most important marketing tool in their business, surpassing even social media, according to the 2024 State of Real Estate Marketing Report by Luxury Presence (which surveyed hundreds of real estate professionals nationwide on…
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How to Recruit Real Estate Agents in 2026: Proven Strategies for Brokerages
Recruiting real estate agents in 2026 requires a system, not a side project. The brokerages that grow year after year treat agent recruiting as a measurable business function with clear processes for finding the right people, hiring them with intention, and supporting them long after they sign.
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Why Your Lead Capture Form Is Your Website’s Most Powerful Asset in 2026
A lead capture form is a short web form on your real estate website that collects visitor contact information, typically a name and email address, in exchange for access to listings, home valuations, or market reports. In 2026, this small piece of your site carries outsized weight.
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How to Create a Real Estate Value Proposition in 2026
A real estate value proposition is a clear, specific statement that tells prospective clients what you do, who you do it for, and why you are the right agent for the job. In 2026, with more than 1.
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