Real estate is about relationships, expertise, and strategy. Income potential in this industry can vary widely, but understanding the factors that influence earnings and adopting smart strategies can help you thrive.
Read More
Kate Evans is a content marketing strategist at Luxury Presence, the leading growth platform for high-performing real estate professionals. She develops data-driven editorial content and supports SEO strategy and brand voice frameworks that help agents attract qualified leads and establish market authority. Her published work covers topics including CRM strategy, social media marketing, and digital growth, supporting thousands of agents in scaling their businesses through modern marketing.
Published by Katherine Evans
Meet our Talent Network
This week, our Luxury Presence Panel hosted a lively conversation with one of New York’s most recognizable agents, Nile Lundgren. True to form, Lundgren arrived ready to entertain, teach, and drop some serious wisdom.
Read More
At this year’s Worthshop, Luxury Presence Founder and CEO Malte Kramer led a powerhouse panel featuring three of the most accomplished names in luxury real estate: Jade Mills of Beverly Hills, Latham Jenkins of Jackson Hole, and Noel Shaw of Honolulu.
Read More
Luxury Presence is proud to share that founder and CEO Malte Kramer has been named a 2025 HousingWire Tech Trendsetter. This marks the second year in a row he’s earned the distinction, which recognizes executives driving meaningful innovation across real estate and mortgage technology.
Read More
Luxury Presence, a real estate technology company providing AI-powered websites, Luxury Presence's SEO & GEO, Luxury Presence's Social Media Management, Luxury Presence's Paid Ad Management, Luxury Presence's CRM, and Luxury Presence's AI Lead Nurture for agents, teams, and brokerages, has been…
Read More
A white label real estate app gives agents something no third-party search portal can: a mobile experience that carries their name, their brand, and their listings from the first property search to the final offer.
Read More
At eXpcon in Miami, 2024 Inman AI Award winner Adam Gillespie and veteran real estate coach Sherri Johnson revealed why 47% of agents report no ROI from AI tools: Most agents fundamentally misunderstand how to implement them.
Read More
Crafting the perfect property listing is an art that requires a keen understanding of language. The words you choose can not only capture the interest of potential homebuyers but also ensure your listings pop up in their searches.
Read More
Audience segmentation is a highly effective strategy for connecting with your prospects and leads. By dividing your contacts into targeted groups based on specific characteristics, you can create personalized marketing campaigns that resonate more deeply with potential clients.
Read More