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According to the 2024 State of Real Estate Marketing Report, over 50% of agents ranked their website as the most or second-most important marketing …
The expectations of modern buyers and sellers are shifting. Real estate professionals navigate an environment shaped by precision, timing, and elevated digital standards. Clients …
As interest rates remain elevated, real estate professionals are operating in a high-stakes, high-resistance environment. Buyers are cautious, sellers are hesitant, and the friction …
What separates thriving agents from the rest is their ability to consistently turn digital interest into real business. At the heart of that capability …
These powerful lessons from the Collective Mastermind 2025 will help you tackle what’s next for the real estate industry — from AI to sea …
Real estate professionals face more content demands than ever — social media posts, blog updates, email campaigns, listing descriptions, videos, and more. But constantly …
Artificial intelligence has become a powerful asset for real estate professionals looking to scale content creation, improve client communication, and streamline daily operations. But …
In today’s real estate market, listing videos are a critical part of marketing strategy. Buyers expect rich media content, and video has emerged as …
From discovering a passion for Los Angeles’ unique architectural gems to navigating the competitive corridors of its real estate market, Jose Prats has traversed …
Artificial intelligence (AI) now gives real estate professionals the ability to create compelling property ads in seconds. This shift is transforming how listings are …