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Woman holding up smartphone taking a listing photo of a small condo building for her real estate social media marketing campaign

Social media marketing is an indispensable tool for real estate agents to connect with clients, showcase properties, and build a strong online presence. Whether …

Three business people gather around a table with a laptop and paperwork, demonstrating what is a real estate broker

What is a real estate broker, and what's their role in the industry? How does this compare with agents? Discover the crucial differences between …

An array of headshots, including Luxury Presence CEO Malte Kramer, sit next to text that reads "tech trendsetters 2024: Congratulations to this year's winners"

Luxury Presence is thrilled to announce that our founder and CEO, Malte Kramer, has been named one of HousingWire’s 2024 Tech Trendsetters. HousingWire, a …

aspiring agent reading up on how to become a part-time real estate agent

The real estate industry offers flexibility, making it a popular choice for those considering part-time work. But diving into real estate part time requires …

A view from the pool of a high-end luxury home, typical of imagery used to generate real estate listing leads

Generating luxury real estate listing leads requires more effort than traditional ones. It demands a polished brand, strategic networking, targeted marketing strategies, and a …

beams of light seem to choot out of a keyboard illustrating the power of predictive analytics real estate

Predictive analytics has emerged as an industry-shifting tool for real estate agents, especially when it comes to lead generation and nurturing. Leveraging AI-driven insights, …

A color wheel on a black background surrounded by real estate logos, showing how brand colors fit together in the real estate industry

Your brand colors are more than just aesthetic choices; they have the power to influence emotions, convey professionalism, and communicate the essence of your …

In a busy real estate brokerage office, a broker-owner recruits a top producing agent

Looking to set your real estate brokerage apart in the coming year? We’ve gathered the latest insights and actionable advice, focusing on brand differentiation, …

A laptop showing multiple diagrams of different financial market reports online.

A real estate market report is a powerful way to showcase your expertise, build trust with clients, and provide potential leads with valuable, actionable …

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