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According to the 2024 State of Real Estate Marketing Report, over 50% of agents ranked their website as the most or second-most important marketing …
Savvy agents increasingly leverage home valuation tools as lead magnets to capture seller interest at the beginning of the transaction journey. Here, we break …
The push for visibility in today’s real estate market is relentless. Clients want presence, authority, and a voice they can trust. While social media …
As market expectations evolve, a new generation of agents has emerged, not just as negotiators or marketers, but as cultural figures who captivate audiences …
Chirag Shah isn’t just another voice in the crowd. With over 30,000 agents trained across 38 states, he’s cracked the code on what separates …
From the first search to the final signature, your clients are on a journey. The more deeply you understand that journey, the better you …
If you’re not paying attention to your competitors, you’re leaving opportunity on the table. A competitive brand analysis helps you uncover opportunities, differentiate your …
In this episode of the Presence Podcast, host Aaron Grushow sits down with Nile Lundgren — top-producing agent, media personality, and star of Netflix’s …
In real estate, few skills are as critical — and as underrated — as the ability to set clear expectations. Clear expectations create calm …
While closing a deal might signal the end of a transaction, it should never mark the end of your relationship with a client. This …