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By Lauren Henss, VP of Marketing and Strategic Initiatives for FirstTeam® Nobel Prize-winning economist Herbert Simon predicted today's challenge decades ago when he observed …
If you've researched real estate newsletter ideas, you've probably already read a dozen posts telling you to "mix content types" and "send consistently." Fine …
You know the feeling. A lead comes in during a showing, a call, or a school pickup line, and by the time you sit …
An interview with Jennifer Stuckey, luxury real estate advisor in Boulder, CO. A $2 million listing sounds like luxury almost anywhere in the country …
Real estate lead generation means getting your name and contact information in front of a potential buyer, seller, or investor before another agent does …
Your contact database is the biggest asset in your real estate business, and most agents manage it worse than they'd admit. A real estate …
We gathered performance data on more than one million real estate professionals across 310 U.S. markets over the past two years. The findings were …
"Realtors who use AI are going to do better than realtors who don't." That's Judy Limekiller, a real estate advisor in Sarasota, Florida, on …
Marketing compounds. The agent who publishes every week collects the search placement, the referrals, and the seller calls, while the agent who markets in …
Running paid advertising as a real estate agent is a balancing act. You're taking client calls, running showings, and working a deal toward close, …