Chris Linsell

Chris Linsell

Chris Linsell is a real estate professional and content strategist with more than a decade of experience in the industry. He previously served as Director of Content at Luxury Presence, where he led a team of writers and strategists focused on telling the stories behind the company’s products, services, and clients. Linsell is also a former Senior Writer and Technology Analyst at The Close, where he covered emerging real estate technologies, strategies, and best practices used by top agents and teams.

INTRODUCTION Social media is not a place to chase vanity metrics. It is a baseline marketing strategy for modern real estate agents who want …

An agent opening a book that says "what is brand strategy" on the front in search of the best real estate slogans and taglines

Developing a unique brand identity is vital to building a solid presence for your real estate business.

AI prompt guide for real estate agents header

Introduction AI is no longer experimental in real estate. It is now used to write listings, plan marketing campaigns, answer leads, build presentations, generate …

The next wave of disruption has reached the shores of the real estate industry: Artificial Intelligence. AI-powered tech and tools are changing the way …

AI Already Knows Who the Top Agent Is.  When someone asks ChatGPT, “Who’s the best luxury agent in Beverly Hills?,” it doesn’t give a …

A broker places his wallet in his suit coat pocket, representing his real estate broker salary

Earnings as a broker depend on many factors, from regional economic realities to career experience, education, and skill levels. Here’s a comprehensive look at …

A real estate agent sits at a desk in front of a laptop on her phone, trying out real estate lead conversion ideas to increase business

As a real estate professional, maintaining a healthy pipeline of leads requires consistently fresh ideas and strategies. What worked last month may not have …

Tablet displaying the 2024 State of Real Estate Marketing report on a white table with a gray background

In today's dynamic real estate landscape, mastering the latest marketing strategies can be the difference between merely surviving and absolutely thriving. Luxury Presence's 2024 …

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