Marketing & Branding

From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.

Jesse Pedersen, CTO of Luxury Presence headshot

The real estate landscape is being shaped by rapid advancements in artificial intelligence (AI). For agents, this brings a mix of excitement and apprehension …

A depiction of an AI-powered brain

In a highly competitive and fast-paced industry like real estate, effectively nurturing and prioritizing leads is an ever-present challenge. The solution to this challenge …

image of video camera for blog about real estate video ideas

When it comes to a marketing strategy, real estate videos have become an essential part of an agent’s toolkit. Considering that 73% of homeowners …

If you’re in need of a new website, you’ll find that several options exist in today’s market. For example, you could pay a designer …

It can take as little as 50 milliseconds for a new visitor to form a first impression of your website. In that short amount …

The Presence Podcast with the Malibu Life Team

Madison Hildebrand and Jennifer Chrisman have navigated the luxury real estate landscape with remarkable success. Their marketing and branding advice can elevate any agent or …

Virtual Real Estate Tour

As a savvy real estate agent, you’ve probably created at least one virtual home tour over the past few years. While many clients are …

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Referrals are the lifeblood of the real estate industry and for good reason. They are the most reliable means of generating business and expanding …

laptop with example of one of the best real estate agent websites

According to the National Association of Realtors, 97% of homebuyers use the internet to search for homes. Without a website, you’re missing out on …

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