Marketing & Branding

From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.

Real estate broker Matt Breitenbach behind the words "The A-List masterclass"

Learn how building genuine relationships and leveraging technology effectively can lead to success in luxury real estate.

Real estate broker Matt Breitenbach behind the words "The A-List masterclass"

In the fast-paced world of luxury real estate, building a standout business requires visionary strategies and a strong, authentic brand.

The word "generating" sits in the middle of various tasks that can be accomplished by the Presence Copilot app on a purple background

Every day, real estate agents face challenges that affect both their productivity and clients’ satisfaction. Disorganized communication, outdated tools, branding limitations, and manual processes …

Two real estate agents sit at a wooden table in front of a laptop, notebook and smartphone discussing the merits of choosing between Agent Image vs Luxury Presence for their website and marketing needs

In today’s competitive real estate market, agents need a defining, stand-out digital presence. Two of the leading companies that specialize in creating websites and …

An agent meets with a prospect at a wooden office table as a result of writing and sending real estate email to clients

Email marketing is an indispensable asset for real estate professionals seeking to cultivate meaningful relationships, foster client loyalty, and line up future business opportunities …

A real estate agent sits down with a prospective client at a coffee shop, explaining how Luxury Presence boosts her success rate in transactions

Standing out in today’s competitive, crowded real estate market isn’t optional — it’s essential. One way you can define your edge and rise above …

real estate tech example

We’re thrilled to announce that Malte Kramer, our CEO and founder, has been honored with Inman’s 2024 Best of Proptech Award in the Entrepreneur …

Two women at a desk pick out imagery for their real estate homepage

Over time, many real estate agents have become complacent about maintaining a strong online presence. Some rely solely on their favorite social media platforms …

A close up of an agent's hand posting real estate captions for social media from their smartphone

Because they bring valuable context to image and video posts, social media captions should be a core part of your overall marketing strategy.

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