Marketing & Branding

From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.

Real estate agent in front of laptop texting leads, leveraging email and SMS marketing strategies to move prospects down the sales funnel

Email and SMS marketing remain two of the most powerful tools for nurturing leads, staying top of mind, and converting prospects into buyers and …

An agent opens the door to her real estate open house, greeting an attendee and potential homebuyer

Not all open houses are created equal. To make yours stand out — especially in the luxury market — you need a strategic approach, …

A real estate agent types of a laptop using email marketing tools such as a content calendar to promote her business

Leveraging the right email marketing tools allows real estate professionals to automate communications, streamline follow-ups, and ultimately increase conversion rates. Whether you’re nurturing cold …

An agent sits with a client at a desk, showing him a real estate listing on her white-labeled mobile app

Curious what it would be like to have a branded app dedicated to your real estate business? In this Luxury Presence Panel webinar, industry …

An agent sits with a client at a desk, showing him a real estate listing on her white-labeled mobile app

Curious what it would be like to have a branded app dedicated to your real estate business? In yesterday’s Luxury Presence Panel webinar, industry …

A real estate agent uses a calculator, laptop and pen and paper to figure out their email marketing costs

Email marketing is a critical, high-value tool for real estate agents looking to engage with potential clients, nurture leads, and maintain relationships with past …

An engineer stands in front of a whiteboard, explains to a real estate professional how he can use ai in email marketing

Artificial intelligence (AI) is transforming the way real estate professionals connect with prospects and clients, and email marketing is no exception. By leveraging AI …

Real estate broker Matt Breitenbach behind the words "The A-List masterclass"

Learn how building genuine relationships and leveraging technology effectively can lead to success in luxury real estate.  In this episode of the A-List, Matt …

A real estate agent types out email marketing subject lines on their laptop for their latest outreach campaign to leads

Even if you write the perfect real estate marketing email, it won’t be effective if it isn’t opened. Crafting compelling email marketing subject lines …

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