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From cutting-edge technology to brand-new business models, we have our finger on the pulse of change in the real estate industry.
On March 19, 2025, the National Association of Realtors (NAR) announced a major update to its rules governing private listings, introducing the Multiple Listing …
AI is no longer optional: why top real estate agents are embracing agentic AI At today’s Tom Ferry Summit in Dallas, Jason Pantana’s session …
AI search emerges as the next major real estate battleground Luxury Presence founder and CEO Malte Kramer mapped out what he described as a …
Earnings as a broker depend on many factors, from regional economic realities to career experience, education, and skill levels. Here’s a comprehensive look at …
As the need for smarter real estate marketing automation becomes urgent, a new kind of real estate virtual assistant is emerging, not as a …
AI expert and Luxury Presence Director of Engineering, Zach Wills, gives us a look under the hood. Our new suite of AI Marketing Specialists …
Instagram’s search shift means your real estate brand will soon be on Google, whether you plan for it or not Instagram has confirmed it …
As interest rates remain elevated, real estate professionals are operating in a high-stakes, high-resistance environment. Buyers are cautious, sellers are hesitant, and the friction …
Artificial intelligence, shifts in media and consumer behavior, and regulatory changes aren’t just trends — they’re tectonic shifts.
Large language models (LLMs) like ChatGPT and Claude are reshaping how real estate professionals work, speeding up listing descriptions, generating marketing copy, and automating …