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real estate agent on laptop consulting with first time homebuyers, a profitable real estate niche for this agent

In real estate, few skills are as critical — and as underrated — as the ability to set clear expectations. Clear expectations create calm …

Woman takes a client satisfaction survey

While closing a deal might signal the end of a transaction, it should never mark the end of your relationship with a client. This …

Screenshot of the home page of single property site for an apartment on garden street that needs a stellar property description

Property descriptions can make all the difference in making — or breaking — a future sale. By following these guidelines and taking the time …

A real estate agent uses his calculator to work out real estate math formulas.

Success in real estate isn’t just about charm, hustle or curb appeal — it’s also about the numbers. Behind every smart investment, accurate valuation …

Four panels showing Matt Breitenbach's real estate app, BAT Members Only, developed with Luxury Presence

For agents, teams, and brokerages alike, having a consistent, high-end brand presence across all channels is crucial to staying top of mind with clients …

A real estate agent sits down with a prospective client at a coffee shop, explaining how Luxury Presence boosts her success rate in transactions

From first impressions to post-sale follow-ups, every interaction is an opportunity to deliver unforgettable service. When done right, these moments build trust, spark referrals, …

A group of luxury real estate agents at a networking event in 2024 with collective by luxury presence

At the highest levels of real estate, achievement speaks quietly — through enduring relationships, strategic access, and a reputation earned over time. This is …

A real estate agent stands on a porch with two house hunters happy to have found her target audience in real estate

Imagine casting a wide net into the ocean, hoping to catch a specific type of fish. You might get lucky, but more often than …

A real estate professional's marketing assets are laid out on a table around a document that reads, "what is brand strategy" showing how to conduct a brand audit

A comprehensive brand audit serves as a powerful diagnostic tool for real estate professionals seeking growth and differentiation in today’s competitive marketplace. By systematically …

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