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A mobile phone with the Google Ads account logo and a laptop in the background with the Google Ads for real estate dashboard on the screen.

When agents use Google Ads for real estate marketing, they position themselves directly in front of clients who are actively searching for services or …

A cream colored mailbox with the word "mail" on it standing in front of a grassy expanse

Staying top of mind with past and potential clients is crucial. Real estate marketing postcards are a powerful tool in this effort, especially when …

Notebook with marketing terminology written in it, with pen laid across it, sits on a desk in front of a laptop and cup of coffee

In the real estate industry, mastering marketing terminology allows agents to implement sophisticated strategies and optimize their businesses. Here are the top marketing terms …

A screen showing virtual attendees at a real estate webinar next to a plant on a desk

At Luxury Presence, we embrace artificial intelligence technology that offers productivity benefits and efficiencies. After all — as our CEO, Malte Kramer, says — …

A person sits in front of an empty coffee cup and a laptop with Google's search page open on the screen to illustrate the need to grow your google business profile audience as a real estate agent

Once you’ve set up your Google Business Profile, the real power lies in how you use it to grow your audience and enhance your …

Two women stand at a desk in an office looking at a desktop computer, with one pointing at the screen

Today’s hyper-competitive industry landscape presents a range of challenges for real estate agents. Many companies claim to have the solutions, but none offer the …

An orange arrow with lightbulbs in it on a brick wall, representing a Real estate CTA

Crafting effective calls to action (CTAs) is a critical skill that can significantly impact your marketing success. A well-designed CTA not only drives engagement …

Hand writing in a journal with checkboxes, representing a person working on strategic marketing goals in real estate

In this ever-evolving real estate landscape, setting clear and effective goals has never been more crucial. Use the valuable insights into the strategies of …

real estate agent using laptop looking up real estate marketing automation solutions

As a real estate professional, your time is invaluable. Every minute spent on repetitive tasks is a minute taken away from what truly matters: …

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