Marketing & Branding

From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.

Real estate landing page with video screenshot designed by Luxury Presence.

Key takeaways 73% of homeowners say they would be more likely to list with an agent who uses video, according to Wyzowl's 2026 research …

Real estate agent sits with a client listening to what they want as an example of client relationship marketing

Client relationship marketing is the practice of building long-term, trust-based connections with buyers and sellers through personalized communication, consistent follow-up, and data-informed outreach. In …

graphic showing how to build a real estate website

In 2026, real estate agents are expected to show up everywhere: Instagram, YouTube, email, blogs, listing platforms, and more. The pressure to create fresh …

Real estate agents who blog consistently generate more organic traffic, more leads, and more trust with prospective clients than those who don't. A blog …

In my experience, the agents who consistently generate inbound leads from their content have one thing in common, and it has nothing to do …

I get this question every week from agents and team leaders: “how do I show up in ChatGPT?” And I know why people are …

Luxury Presence | Why Congruence Among Your Social Channels is So Important

I've spent years working on social media strategy at Luxury Presence, and the pattern I see over and over is this: agents who are …

Woman holding up smartphone taking a listing photo of a small condo building for her real estate social media marketing campaign

Insights from our Senior Marketing Manager for Social Media, Aaron Grushow When I started filming property tours as a real estate agent, I was …

Before joining Luxury Presence, I spent years building a personal brand on TikTok, creating luxury real estate content across Los Angeles. In my role …

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