Marketing

The tools and practices that ensure your real estate brand gets in front of your target audience

An overview of a brand book sample guide.

A brand book is a single document that defines how your real estate brand looks, sounds, and shows up across every client touchpoint. In …

Real estate landing page with video screenshot designed by Luxury Presence.

Key takeaways 73% of homeowners say they would be more likely to list with an agent who uses video, according to Wyzowl's 2026 research …

woman sits at her desk to conduct an AI visibility audit

When a prospective client asks ChatGPT, Gemini, or Perplexity, "Who's the top real estate agent in my city?", your name either appears in the …

How much does a real estate website cost in 2026? The answer depends on the type of site you build, the features you need, …

A screenshot of a Google search landing page.

Most agents have already invested in their online presence. They have a website, solid branding, and often a team behind their marketing.

A hand outstretched on a pink background catching stars as a symbol of how to ask clients for reviews

Asking clients for reviews can feel awkward, but it does not have to be. The key to how to ask clients for reviews in …

image of camera pointing at real estate agent as example of real estate content marketing

With 43% of buyers starting their home search online (CallRail, 2026) and only 23.1% of real estate agents actively using content marketing (Digital Agency …

Entry hall of a renovated house with fluted glass steel front door, marble floor tiles and brass console table

The right real estate website features determine whether a visitor stays, engages, and converts, or bounces to another provider in seconds.

Reddit has become a powerful player in SEO

Reddit marketing is no longer optional for real estate brands that want to stay visible in Google search results. Since 2024, Reddit has surged …

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