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real estate agent types on a laptop working on the brand storytelling in her online marketing strategy

Brand storytelling is your edge in a crowded real estate market. By sharing the values that drive you, the experiences that shaped you, and …

As a managing broker or team leader, your role extends beyond overseeing transactions and ensuring compliance; it’s about creating an environment where agents can …

Learn why selecting the right brand fonts is vital for real estate marketing, best practices for choosing fonts, essential considerations, and emerging trends in …

real estate tech example

We’re thrilled to announce that Malte Kramer, our CEO and founder, has been honored with Inman’s 2024 Best of Proptech Award in the Entrepreneur …

Let's take a look at what a business plan is, why you need one, and the necessary elements to lay the foundation of your …

Woman updates calendar in front of cup of black coffee, branding and marketing inspiration photos, laptop and several books on a desk

Just about every real estate professional will agree that 2024 will go down as one of the most tumultuous years in our industry. As …

A desk with color cards, pens and sketches on it along with a keyboard, showing the journey to creating the Best real estate brands

The best real estate brands are made up of more than just logos or catchy slogans. They’re all-encompassing identities that resonate with clients, communicate …

Woman holding up smartphone taking a listing photo of a small condo building for her real estate social media marketing campaign

Social media marketing is an indispensable tool for real estate agents to connect with clients, showcase properties, and build a strong online presence. Whether …

Three real estate agents gather around a table with a laptop and paperwork, working on growing their business

What is a real estate broker, and what's their role in the industry? How does this compare with agents? Discover the crucial differences between …

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