Marketing & Branding
From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.
This comprehensive 5-day guide will take you through each step of defining, building, and optimizing your positioning so you can stand out in the …
Luxury clients rarely choose an agent based on one post, one conversation, or one referral. They decide based on whether the full experience feels …
We’ve raised $37 million to accelerate the launch of Presence® CRM, the first relationship engine that finds hidden deals in real estate agents’ existing …
Your database, or the list of all those you have worked with in the past, is one of the most important assets in your …
Customer relationship management (CRM) platforms are an indispensable resource for real estate professionals who want to organize their contacts, streamline outreach, and turn leads …
INTRODUCTION Social media is not a place to chase vanity metrics. It is a baseline marketing strategy for modern real estate agents who want …
As a real estate professional, email campaigns are a key tool to engage with clients and grow your business. However, to manage those campaigns …
From accounts with magazine-worthy photographs to gorgeously written content, discover the best (and most luxurious) real estate Instagram accounts.
Recruiting talented real estate agents comes down to clear processes for finding the right people, hiring them thoughtfully, and supporting them once they join …
As a real estate professional, you already know how important lead nurturing is for keeping your database engaged, nurturing relationships, and closing more deals …