Marketing & Branding

From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.

woman sits at her desk to conduct an AI visibility audit

When a prospective client asks ChatGPT, Gemini, or Perplexity, "Who's the top real estate agent in my city?", your name either appears in the …

Real estate landing page with video screenshot designed by Luxury Presence.

Key takeaways 73% of homeowners say they would be more likely to list with an agent who uses video, according to Wyzowl's 2026 research …

Eye-catching Open House sign outside stunning property as an example of one of nine real estate sign ideas

In 2026, physical real estate signs remain one of the most cost-effective lead generation tools available to agents, even as digital marketing continues to …

How much does a real estate website cost in 2026? The answer depends on the type of site you build, the features you need, …

Luxury Presesnce CEO malte kramer speaks on a inman 2024 panel with President of Affiliate Strategy at Christie’s International Real Estate Kevin Van Eck

by Aaron Grushow The real estate industry entered 2026 with two forces reshaping how agents compete: artificial intelligence and the aftermath of the NAR …

example of real estate newsletter content

Real estate newsletter marketing is one of the most cost-effective ways agents can build relationships, demonstrate expertise, and drive lead generation in 2026.

A screenshot of a Google search landing page.

Most agents have already invested in their online presence. They have a website, solid branding, and often a team behind their marketing.

A small dog runs ahead of three women on a wooden walkway, acting as their neighborhood guide

A neighborhood guide is one of the most effective website assets a real estate agent can build in 2026. It positions you as the …

A hand outstretched on a pink background catching stars as a symbol of how to ask clients for reviews

Asking clients for reviews can feel awkward, but it does not have to be. The key to how to ask clients for reviews in …

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