Marketing & Branding

From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.

Tools needed for analyzing brand logos and market data to conduct a competitive brand analysis

If you’re not paying attention to your competitors, you’re leaving opportunity on the table. A competitive brand analysis helps you uncover opportunities, differentiate your …

Nile Lundgren, leading real estate expert, captured in a polished, confident pose

In this episode of the Presence Podcast, host Aaron Grushow sits down with Nile Lundgren — top-producing agent, media personality, and star of Netflix’s …

Sally Forster Jones offers lessons and advice in this episode of the A-List

Discover how forging client relationships, maintaining discretion, and delivering seamless transactions can set you apart in luxury real estate.

Sally Forster Jones offers lessons and advice in this episode of the A-List

Learn how focusing on client needs, building strategic partnerships, and immersing yourself in global luxury markets can fuel international real estate success.

A real estate professional's marketing assets are laid out on a table around a document that reads, "what is brand strategy" showing how to conduct a brand audit

A comprehensive brand audit serves as a powerful diagnostic tool for real estate professionals seeking growth and differentiation in today's competitive marketplace.

Two hands shape clay on a table, representing the process of determining your brand personality

In an industry built on trust, reputation, and relationships, your brand personality isn’t just a nice-to-have. It's what makes you approachable and ultimately, memorable.

A real estate broker stands in front of a group of agents demonstrating her thought leadership skills

Establishing thought leadership can transform real estate professionals from service providers to trusted advisors.

A headshot of real estate team leader Dawn McKenna behind the words exclusive luxury presence panel how Dawn McKenna built a brand that demands attention

In our latest webinar, Luxury Presence teamed up with top real estate agent Dawn McKenna to pull back the curtain on what it takes …

holly meyer lucas onstage for a live taping of the luxury presence podcast at social summit 2.0 LA

The journey from solopreneur to mega team leader is never an easy one, but Holly Meyer Lucas makes it feel effortless. In a recent …

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