Marketing & Branding

From the basics of defining your target audience to perfecting your business’ brand book, our expert team offers actionable tips and strategies to increase awareness and expand your reach.

Logos for Instagram, Facebook, Messenger, Youtube, TikTok, all brands to be considered in real estate social media marketing

Most agents treat social media like a megaphone. They post listings, share market stats, and hope the algorithm does the rest. The agents generating …

For years, agents have treated brand as something that follows success, with the expectation that credibility is established through volume and only later translated …

Luxury clients rarely choose an agent based on one post, one conversation, or one referral. They decide based on whether the full experience feels …

We’ve raised $37 million to accelerate the launch of Presence® CRM, the first relationship engine that finds hidden deals in real estate agents’ existing …

A real estate agent managing his database to keep them engaged.

Your database (or the list of all those you have worked with in the past, those you are currently working with, and those who …

Customer relationship management (CRM) platforms are an indispensable resource for real estate professionals who want to organize their contacts, streamline outreach, and turn leads …

INTRODUCTION Social media is not a place to chase vanity metrics. It is a baseline marketing strategy for modern real estate agents who want …

An agent sits in front of their laptop working on creating cost-effective real estate crm email campaigns

As a real estate professional, email campaigns are a key tool to engage with clients and grow your business. However, to manage those campaigns …

Laptop showing one of the top real estate instagram accounts on its screen

Social media is an effective tool for building your real estate brand and positioning yourself as a market leader. The top real estate Instagram …

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