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Best Practices
When it comes to your real estate business, there’s no need to reinvent the wheel. Learn how to fill your pipeline and optimize your processes from the best in the industry.
Gross commission income is a valuable metric in measuring success in real estate. However, as the industry changes and agents adapt to shifts in …
A four-year-old policy controlling when and how agents and brokers promote listings has recently become a flashpoint in the real estate industry. Thanks to …
One of the most effective ways to differentiate yourself in today’s real estate market is by developing a unique selling proposition (USP). Each USP …
When it comes time to create your real estate website, you have two options—do it yourself or let someone else do it for you …
Creating standout listing descriptions is crucial for attracting potential buyers and making a memorable first impression. But doing so takes time. That’s why utilizing …
Creating a professional real estate agent resume is essential for standing out in a competitive market. Whether you’re newly licensed or a seasoned agent, …
When agents use Google Ads for real estate marketing, they position themselves directly in front of clients who are actively searching for services or …
At Luxury Presence, we embrace artificial intelligence technology that offers productivity benefits and efficiencies. After all — as our CEO, Malte Kramer, says — …
Once you’ve set up your Google Business Profile, the real power lies in how you use it to grow your audience and enhance your …
Crafting effective calls to action (CTAs) is a critical skill that can significantly impact your marketing success. A well-designed CTA not only drives engagement …