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By Lauren Henss, VP of Marketing and Strategic Initiatives for FirstTeam® Nobel Prize-winning economist Herbert Simon predicted today's challenge decades ago when he observed …
Your online reputation decides whether a prospect calls you or scrolls past you.
Most platform comparisons end at the feature list. That's the wrong place to stop. MoxiWorks unveiled RISE on November 13, 2025, starting with an …
Most Market Leader evaluations start from a number the agent read somewhere else. Market Leader doesn't publish a public rate card, so the "base …
Most agents buy the follow-up system before they build the brand that produces leads worth following up on. A nurture platform pays off in …
Choosing real estate technology in 2026 comes down to one thing. The platform you pick either multiplies your time or quietly spends it for …
Here's the uncomfortable truth about IDX plugin pricing. The advertised monthly number covers only part of what you'll actually spend.
Here's what most agents overlook when comparing IDX platforms. The sticker price tells you almost nothing about what shows up after launch. iHomefinder has …
Here's a contrarian take most real estate tech vendors won't say out loud. Having every feature under one roof means nothing if you spend …
These real estate description examples give you nine complete, ready-to-adapt listings across condos, single-family homes, luxury estates, fixer-uppers, land, new construction, waterfront homes, historic …