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By Lauren Henss, VP of Marketing and Strategic Initiatives for FirstTeam® Nobel Prize-winning economist Herbert Simon predicted today's challenge decades ago when he observed …
When three powerhouse leaders, CEO Michele Harrington, VP of Business Development Anna Bennett, and VP of Marketing and Strategic Initiatives Lauren Henss, joined the …
Artificial intelligence is everywhere in real estate, but only a handful of companies use true agentic AI. This kind of AI doesn’t just respond; …
Buyers and sellers often search Instagram, TikTok, and YouTube before they ever call an agent, making social media their first impression of you. The …
In real estate, clients don’t just want a knowledgeable agent; they want someone they recognize, trust, and remember.
Tricia Lee is widely recognized as the “honorary mayor of Brooklyn.” Her career has been defined by a deep connection to the borough, a …
Getting ready for tomorrow’s real estate market The real estate market is poised for change. After years of elevated interest rates and limited transactions, …
AI is no longer optional: why top real estate agents are embracing agentic AI At today’s Tom Ferry Summit in Dallas, Jason Pantana’s session …
Luxury Presence, the leading AI marketing platform for real estate agents, today announced it has surpassed $75M in annual recurring revenue (ARR), expanded its …
The real estate industry is changing fast, and building a sustainable business requires more than a strong reputation. Scaling your network is about putting …