Best Practices

When it comes to your real estate business, there’s no need to reinvent the wheel. Learn how to fill your pipeline and optimize your processes from the best in the industry.

I was talking with an agent recently who was deciding between Luxury Presence and a competitor. They asked a familiar question: “Shouldn’t I own …

A real estate agent managing his database to keep them engaged.

Your database, or the list of all those you have worked with in the past, is one of the most important assets in your …

macbook keyboard

As agents strive to stay ahead in a competitive market, harnessing the power of a customer relationship management system (CRM) is essential. CRMs have …

Customer relationship management (CRM) platforms are an indispensable resource for real estate professionals who want to organize their contacts, streamline outreach, and turn leads …

Laptop showing one of the top real estate instagram accounts on its screen

From accounts with magazine-worthy photographs to gorgeously written content, discover the best (and most luxurious) real estate Instagram accounts.

aspiring agent reading up on how to become a part-time real estate agent

All 50 states allow real estate agents to work part time, but the role still requires full licensing and strong availability in order to …

As a real estate professional, you already know how important lead nurturing is for keeping your database engaged, nurturing relationships, and closing more deals …

illustration of search engine research for santa monica real estate to promote real estate SEO

Search engine optimization for real estate is evolving as AI changes how buyers and sellers search for information, how we optimize websites for visibility …

Brokerages are investing more than ever in tools, platforms, and promises. Top producers are asking a simpler question: Does this actually make my business …

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